OGC VISUAL IDENTITY AND MARKETING MATERIALS

We worked with Outside General Counsel to develop a visual brand identity refresh. The project included designing a new suite of logos and graphic assets and applying it to a variety of materials, such as white papers, social media campaigns, and internal marketing assets.

blue sky advisors visual identity

We developed a new logo suite, typeface and color palette, and imagery gallery for Blue Sky Advisors. We also built out an informational brochure and website for their marketing needs.

quislex website, brand refresh and marketing materials

QuisLex requested a new website, and along with it a new color palette and suite of visual assets to round out their brand. Following these projects, we were tasked with designing branded white papers and reports, and developing a new brand guidelines document.

QuisLex Build Buy Partner White Paper

QuisLex hired our team to develop a fully branded, 10+ page report and build out digital “freebie” assets to drive consumers to the site to download. We led the design direction and collaborated with project managers to complete this multi-stage project.

“Freebie” One-Pager

Selection of Layouts from Report

QuisLex website redesign

The website build included building out seven wire-frame templates in Adobe XD. We worked directly with third-party developers to build out and were heavily involved in the QA process. A sample of the desktop homepage wireframe can be seen here, but click the button below to see the live site.

MArketing materials

In our time with Baretz+Brunelle, we worked with 30+ top-of-market legal clients, developing assets to promote their brands. Here are a few of my favorites.

lexshares report materials

LexShares needed a set of materials to promote a recent report they created. We built the landing page as well as a suite of paid social assets to drive traffic to their site.

Groombridge wu baughman & stone social templates

We developed a suite of 25 different Canva layouts for a variety of uses to streamline GWBS’s regular social requests. These layouts incorporated branded elements to look cohesive but unique to the GWBS brand, and many were movement-oriented to help the content to stand out on their audience’s social feeds.

see full social suite here

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